Saving wildlife, one window at a time

3 April 2013

RMIT Visual Merchandising students have brought to life the meaning of fighting extinction in the spectacular window display at RMIT's city campus on Cardigan Street.

The window displays at RMIT’s City campus feature six of our community conservation campaigns highlighting our work to fight the extinction of threatened species.

Emily Dunstan, General Manager Community Conservation, Zoos Victoria, said collaborating with RMIT to develop awareness around conservation work has been highly beneficial.

“Zoos Victoria is committed to fighting the extinction of threatened species and the six conservation campaigns offer simple actions that people at home can take to protect wildlife,” she said.

“RMIT’s talented visual merchandisers looked outside the square to creatively produce and communicate a series of visually dynamic and effective messages.”

The second-year students were set the task of investigating the story of Zoos Victoria, the brand and the campaigns. The teams then planned, scheduled, sourced, produced and installed the main front window and side internal window displays.

The window display is located RMIT University, Building 94, 23 Cardigan Street, Carlton and will be Zoos Victoria themed until Thursday 11 April.