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Vision and mission


As a world leading zoo-based conservation organisation, we will fight extinction to secure a future rich in wildlife.


As a world leading zoo based conservation organisation we will fight wildlife extinction through:

  1.  Innovative, scientifically sound breeding and recovery programs to support critically endangered Victorian, terrestrial, vertebrate species;
  2. Partnering with the Victorian community to create the world’s most wildlife friendly society;
  3. Providing profound zoo-based animal encounters to connect people with wildlife; and
  4. Strong commercial approaches to secure financial sustainability.
  • Our five action areas

    We will focus on five action areas as we work towards our goal of becoming the world’s leading zoo-based conservation organisation: conservation, animals, visitors, people and financial sustainability.

  • Our objectives

    Zoos Victoria’s objectives are concentrated in our five action areas: conservation, animals, visitors, people and financial sustainability.

  • Environmental sustainability

    Zoos Victoria employs environmentally sustainable practices throughout our workplace and activities.

  • Animal welfare

    Providing for the wellbeing of all animals in our care.

  • Our projects

    Support our major capital projects and native threatened species programs through philanthropic gifts and corporate partnerships.